THE LEGENDARY FAIRFAX AT EMBASSY ROW INTRODUCES A SLEEK, TRANSFORMATIVE LOOK AND CELEBRATES A NEW ERA AS THE NEIGHBORHOOD’S GATHERING SPOT
A Communal Atmosphere That Combines the Property’s Classic Architecture with New, Welcoming Open Spaces That Evolve from Day into Night
Dec 10, 2018: Washington, D.C. – Known as a second home to generations of DC insiders and social elite for nearly a century, the iconic Fairfax at Embassy Row has unveiled an extensive renovation of its ground floor common areas. Designed by the acclaimed Rockwell Group, the landmark property’s new multi-functional design reflects the fluid lifestyle of today’s luxury clientele, providing integrated communal spaces for work and play, as well as private areas for more discreet interactions. Its inspired fresh new look and feel is defined by expansive open areas, light-flooded spaces, and an inviting casual elegance that reflects a sense of place and community.
“Through the redesign of this very special landmark property, we have created an inspired gathering place for locals and tourists alike in the heart of the city; our associates are pleased to be able to reveal the changes and serve the community,” says General Manager David Hendrix. “The new open environment and modern theme complements our classic design, with an engaging living-room-style setting and for neighbors and guests to enjoy. And while the overall layout and aesthetic has been transformed, what remains unchanged is the emotional attachment that so many have for this beloved hotel,” he adds.
Rockwell Group has reimagined the Fairfax at Embassy Row’s ground floor reception, lobby, and dining venues with a “classic elegance meets modern” aesthetic offering a sophisticated multi-functional design. The neutral material palette includes pops of emerald green and warm walnut wood elements. Comfortable and luxurious furniture create spaces that encourage lingering and lounging, and conveys an intimate residential feel. The hotel’s curated artwork collection connects D.C.’s rich art collection and museums to the landmark building, and includes custom murals depicting city views, portraits and landscapes.
The sweeping new lobby features an expansive and open reception space, and spacious seating area with low tables and a sculptural sofa. An oversized glass wall is located directly behind the front desk and serves as a periphery between the lobby and The SALLY restaurant and lounge. Named for a member of the prominent 18th century Fairfax family, this stylish dining venue features a marble bar with zinc accents, dark wood floors, and an eclectic mix of modern and vintage furniture. Executive Chef Ricardo Planas, a French trained chef who has managed kitchens around the globe, is at the helm of this eatery and cocktail centric bar.
American-fusion small plates offer locally-sourced cheese, meat, and produce selected from the nearby Dupont Circle Farmers Market. The bar reveals top-shelf spirits, wines, and local draft and bottled beers. The SALLY also features a seasonal outdoor patio overlooking Massachusetts Avenue.
Additional dining and entertainment options include The Market, a café and pantry offering lounge and dining seating, with a whimsical ping pong table available for guests’ enjoyment. Light breakfast fare, as well as locally-sourced beer, wine, and hot beverages, are available throughout the day. Just beyond The Market sits The Nook, a library-style gathering area with pool table, fireplace and sectional couches. Traditional-molded ceilings, bold columns with integrated lighting, and antique mirrors enhance the warm atmosphere. These fun and casual spaces provide the ideal setting to get down to business, meet up with friends, or simply unwind after a long day of work or leisure activities.